Vineet Verma✦

05— UAE–India CEPA Council · Motion & social

A motion system for the Council’s social channels

Short-form reels I made for the UAE–India CEPA Council’s Instagram, through Envoy Strategy, from concept to sound.

Motion & video
Client

UAE–India CEPA Council

Year
2024–2025
Role
Concept, motion design, edit & sound
Discipline
Motion & social
Five reel covers side by side on a dark ground: a red interview reel, a cream and gold anniversary title, a Start-Up Series “Go global” call to apply, a green interview reel in Hindi, and “The India Roadshow”.

Context

Short-form reels for the UAE–India CEPA Council’s social media, made through Envoy Strategy in 2024 and 2025. They ran on Instagram.

My role

What I did

  • Concept, motion design, edit and sound.
  • Tools: After Effects and Premiere Pro.

The system

Two looks run through the reels. The Council’s own reels use red, green and white, with white concentric arcs behind the subject, the Council’s logo at the top and a bold condensed headline. The recurring “Driving the UAE–India economic growth story” interviews follow this layout in English and in Hindi.

The UAE–India Start-Up Series reels follow the Series’ own identity: a red-to-blue gradient with white type, the series line “Pitch ↗ Partner ↗ Prosper” and its arrow mark at the foot of the frame.

Team & credits

Client
UAE–India CEPA Council
Through
Envoy Strategy
Concept, motion design, edit & sound
Vineet Verma
Footage (event reels)
UAE–India CEPA Council

The reels

Nothing loads from Instagram until you press “Load post”.

  • Reel cover on cream: “The second anniversary of the UAE–India Comprehensive Economic Partnership Agreement” in gold and grey type, framed by thin gold arcs and lines.

    Instagram

    The CEPA’s second anniversary, set as a typographic title in gold on cream.

    View on Instagram
  • Reel cover: a speaker wearing a lanyard stands cut out against red and white concentric arcs, under the Council logo and the headline “Driving the UAE–India economic growth story”.

    Instagram

    “Driving the UAE–India economic growth story”: an interview reel, red version.

    View on Instagram
  • Reel cover: a panel of speakers seated at a table with small flags, in front of an event banner reading “Interactive Session”.

    Instagram

    A collaboration with the UAE Embassy in India.

    View on Instagram
  • Reel cover: a speaker in a cream waistcoat stands cut out against green and white concentric arcs, under the Council logo and a Hindi headline.

    Instagram

    The same interview series in Hindi, green version.

    View on Instagram
  • Reel cover on white and green: the SEZ Investor Guide open beside its cover, under the headline “Learn, plan, and invest with our SEZ investor guide”, and “Only available at www.cepacouncil.com”.

    Instagram

    The SEZ Investor Guide, shown open: “Learn, plan, and invest”.

    See the SEZ Investor Guide
    View on Instagram
  • Reel cover: delegates around a long table at a roundtable, in front of a banner for the UICC–FLO women’s entrepreneurship roundtable, 23 January 2025.

    Instagram

    A collaboration with the UAE Embassy in India.

    View on Instagram
  • Reel cover on a red-to-blue gradient: two speakers cut out in front of an event crowd, under “UAE–India Start-Up Series — Pitch ↗ Partner ↗ Prosper”, with the series’ arrow mark.

    Instagram

    UAE–India Start-Up Series: highlights from a Series event.

    View on Instagram
  • Reel cover on a red-to-blue gradient: “Go global — your moment is now”, “Apply by 15 August 2025” and “UAE–India Start-Up Series”, with the series’ arrow mark.

    Instagram

    “Go global”: a call to apply to the Start-Up Series by 15 August 2025.

    View on Instagram
  • Reel cover on a red gradient: “The India Roadshow” over a map of India with pins, and “The UAE–India Start-Up Series — Pitch ↗ Partner ↗ Prosper”.

    Instagram

    The India Roadshow: the Start-Up Series route on a map of India.

    View on Instagram

Next— UAE–India CEPA Council · Website redesign & development

Rebuilding the Council’s website